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TZID:America/New_York
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DTSTART;TZID=America/New_York:20261028T113000
DTEND;TZID=America/New_York:20261028T133000
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Digital Marketing 101-Get Your Business Holiday Ready
DESCRIPTION:Lunch & Learn w/speaker Richard Osterude with Epic180DescriptionRichard Osterude\, Owner of Epic180Richard has spent nearly 30 years in digital marketing\, helping local businesses get found online and turn attention into customers. He is a Chamber Ambassador\, and Epic180 is the Upper Tampa Bay Chamber's Small Business of the Year.Topic: Digital Marketing 101: Get Your Business Holiday ReadyThe holiday season is when local customers search\, shop\, and decide fast. This 90-minute session shows you how to be ready\, even if you have little or no digital marketing experience. Richard will cover the basics in plain English\, with real examples from local businesses.You will learn how to:  Set one clear goal and know exactly who you are trying to reach\n  Choose the right platforms and know what to post on each\n  Optimize your Google\, Facebook\, and Instagram profiles so more visitors become calls\, messages\, and customers\n  Build a simple holiday posting calendar you can actually stick to\n  Understand how paid ads fit in (a quick overview)\n  Track what is working so you know your return\, and decide what to do yourself and what to hand offEvery attendee receives checklists and materials so you can put what you learn into action right away\, before the holiday rush.To get the most out of this training\, have these ready:  A Google Business Profile for your business\n  A Facebook business page (not a personal profile)\n  A professional Instagram account (business or creator)Lunch is included and this is a Chamber member benefit. Come hungry\, leave with a plan.HoursOct 28\, Wednesday\, 11:30 AM to 1:30 PM EDT (lunch and networking from 11:30\, presentation to follow)If someone is missing one of the accounts\, you could add "Don't have these yet? Set them up before the 28th and bring your login." Want that line in?
X-ALT-DESC;FMTTYPE=text/html:<!DOCTYPE html><html><head><title></title></head><body aria-disabled="false"><p></p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'><strong data-olk-copy-source="MessageBody" fr-original-style="" style="font-weight: 700\;">Lunch &amp\; Learn w/speaker Richard Osterude with Epic180</strong></p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'><strong fr-original-style="" style="font-weight: 700\;">Description</strong></p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'>Richard Osterude\, Owner of Epic180</p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'>Richard has spent nearly 30 years in digital marketing\, helping local businesses get found online and turn attention into customers. He is a Chamber Ambassador\, and Epic180 is the Upper Tampa Bay Chamber&rsquo\;s Small Business of the Year.</p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'><strong fr-original-style="" style="font-weight: 700\;">Topic:&nbsp\;</strong><strong fr-original-style="background-color: transparent\;" style="background-color: transparent\; font-weight: 700\;">Digital Marketing 101: Get Your Business Holiday Ready</strong></p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'>The holiday season is when local customers search\, shop\, and decide fast. This 90-minute session shows you how to be ready\, even if you have little or no digital marketing experience. Richard will cover the basics in plain English\, with real examples from local businesses.</p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'>You will learn how to:</p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'>&rarr\; Set one clear goal and know exactly who you are trying to reach<br />&rarr\; Choose the right platforms and know what to post on each<br />&rarr\; Optimize your Google\, Facebook\, and Instagram profiles so more visitors become calls\, messages\, and customers<br />&rarr\; Build a simple holiday posting calendar you can actually stick to<br />&rarr\; Understand how paid ads fit in (a quick overview)<br />&rarr\; Track what is working so you know your return\, and decide what to do yourself and what to hand off</p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'>Every attendee receives checklists and materials so you can put what you learn into action right away\, before the holiday rush.</p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'><strong fr-original-style="" style="font-weight: 700\;">To get the most out of this training\, have these ready:</strong></p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'>&rarr\; A Google Business Profile for your business<br />&rarr\; A Facebook business page (not a personal profile)<br />&rarr\; A professional Instagram account (business or creator)</p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'>Lunch is included and this is a Chamber member benefit. Come hungry\, leave with a plan.</p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'><strong fr-original-style="" style="font-weight: 700\;">Hours</strong></p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'>Oct 28\, Wednesday\, 11:30 AM to 1:30 PM EDT (lunch and networking from 11:30\, presentation to follow)</p><p dir="ltr" style='color: rgb(36\, 36\, 36)\; font-family: "Segoe UI"\, "Segoe UI Web (West European)"\, -apple-system\, BlinkMacSystemFont\, Roboto\, "Helvetica Neue"\, sans-serif\; font-size: 15px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;'>If someone is missing one of the accounts\, you could add &ldquo\;Don&rsquo\;t have these yet? Set them up before the 28th and bring your login.&rdquo\; Want that line in?</p><p><br /></p><img src="https://res.cloudinary.com/micronetonline/image/upload/q_auto\,f_auto\,c_limit\,w_1920\,h_2000/v1791569673/tenants/47c16493-df7d-499e-a1a7-cd51b6659f3a/6c3574412c8542d7ae36206969abd99a/get-your-business-ready.png" width="791" height="1055" fr-original-style="" fr-original-class="fr-draggable" style="position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\;" /><br /><p></p></body></html>
LOCATION:101 State Street West Oldsmar FL 34677
UID:e.4245.1659101
SEQUENCE:3
DTSTAMP:20261010T091906Z
URL:https://business.utbchamber.com/chamber-events/Details/digital-marketing-101-get-your-business-holiday-ready-1953762?sourceTypeId=Hub
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